Demand of Digital Services in Agriculture

Bozhura Fidanska, Peter Borisov, Dimitre Nikolov

Abstract: The entry and use of digital services is becoming more and more an invariable process in front of the perspectives and development of the Agriculture sector.
This paper examines data for the state and use of digital agriculture market in demand side. The study presents readiness for using of digital services among the agricultural producers, the municipalities and suppliers. The paper presents results from the surveys carry out in the frame of the project “Theoretical models for digital agricultural development” – DIAGRO, financed by the National Fund for Scientific Research, Bulgaria.
Integrating digital technologies can increase the efficiency of agriculture. Many more actors can get involved in shared platforms and in virtual/cloud services. The research results show quite large differences both in the use of digital services among farmers in different regions in Bulgaria.
There is a lack of knowledge about the opportunities that digital services provide for sustainable rural development. As a result from there are several recommendations which can stimulate and impose on the process of digitalisation in agriculture.

Keywords: agriculture; development; digital services; sustainability

Date published: 2021-01-04